Public Sector Services

CrossPoint Advisors' professional staff is highly competent in developing and implementing programs that serve our public sector clients. We apply our many years of public service experience and comprehensive understanding of public policy to each task or program, while working closely with our client to achieve their particular goal or objective. The following CrossPoint Advisors services can be provided separately or in any combination as a broad-based program:

Issue Management & Tactical Support: On issues of concern affecting public agencies, CrossPoint Advisors will develop strategies and/or tactics designed to favorably affect opinion with the general public and/or with other government agencies. Focusing on key stakeholders, tactics may either be grassroots-oriented or based on educational and media programs.

Media Relations & Strategic Communications: CrossPoint Advisors develops electronic, print, video and/or audio communications that are precise in content, on-target with the intended message and developed with an awareness of all issues that may be affected by the campaign. Always budget conscious and efficient, each task or program is carefully thought out and appropriately implemented.

Electronic (egovernment) Process Solutions: Building upon years of expertise in both government and technology, CrossPoint Advisors offers public agencies a unique opportunity to streamline their operations by implementing technology-based systems that suit their particular needs. We assist public agencies with the design and implementation of constituent-based programs such as constituent response structures, and transactional process systems such as online procurement of supplies, services and materials.

Private Sector Services

Working with private sector organizations to support and promote their endeavor in the public sector arena, CrossPoint Advisors provides the following services that are tailored to meet our clients' specific objectives.

Advocacy: We assist clients with developing a legislative and/or political strategy that will achieve their specific objectives while complying with the political landscape and sound public policy. CrossPoint Advisors also guides our private sector clients in their analysis of current public policy relative to their objective, so they can better define their position. With strategies and policy positions in place, we represent our clients' interests before local, county and state agencies.

Government Procurement: By guiding our clients through the procurement process, CrossPoint Advisors assists our clients in securing governmental contracts. Due to our positioning with numerous public agencies, we are often able to identify contract opportunities and present them to our clients. Our staff is well versed in minority and women business enterprise teaming arrangements and can provide introductions for our clients to key business owners.

Community Outreach: For issues that require community backing, CrossPoint Advisors provides programs designed to gain the necessary support and approval. We tailor each program to accommodate them underlying issues and any sensitivity specific to the community.

Issue Management & Strategic Support: On issues of public concern that affect our clients, CrossPoint Advisors will develop strategies and/or tactics designed to favorably affect public opinion. Focusing on public opinion leaders and other key stakeholders, strategies can include media-based efforts or a grassroots approach.

Regulatory Issue Resolution: Utilizing our working relationships with elected officials and their staff, along with our political knowledge and experience, CrossPoint Advisors works on our clients' behalf to resolve problematic regulatory issues. These efforts may be provided on an on-going basis, or in response to a specific issue.

Media Relations & Strategic Communications: Message development that reflects our clients position is a key component of our practice and is vital to any advocacy effort. In advancing our client's position regarding one or more public policy issues, CrossPoint Advisors will develop electronic, print, video and/or audio communications that are precise in meeting the specific objective. Working with either paid or earned media, we are budget conscious and efficient in our approach.

Crisis Management: In the face of controversy, a public challenge or grievance, an investigation, or any number of other challenges, CrossPoint is adept and nimble at implementing a communications strategy that will mitigate damage and promote a positive image for our clients. We anticipate ramifications and remain on-call during times of crisis through to resolution.

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